Announcing the New Verve Group

Welcome to Verve Group

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  • Verve Group Acquires Digital Video Ad Platform From Nexstar Inc.

    (January 11, 2021) Verve Group, a global brand performance ad platform, today announced the acquisition of Nexstar Inc.’s digital video advertising technology platform, formerly known as LKQD. The digital video platform reaches over 200 million unique monthly users in the US across desktop, mobile, in-app, and connected TV devices and provides Verve Group with sophisticated video advertising capabilities as it continues to scale its business following other acquisitions last year, including Verve, PubNative, and Platform161.

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Make Mobile Magic

The Verve Velocity™ platform is comprised of four key elements — location intelligence, custom audiences, beautiful creative, and robust analytics and insights — all of which can be accessed directly via managed or self-service as well as programmatically via private marketplaces. Verve Beacons add an additional layer of measurement and engagement, enabling brands to connect the digital and the physical worlds and create branded messaging and experiences.

  • Identify deep insights about real people with accuracy and precision using patented location intelligence.

  • Find your audience with 75+ location-informed custom segments developed from Verve Kinetic.

  • Engage consumers with custom mobile experiences designed by the Verve in-house creative studio.

  • Inform your mobile strategies and measure and optimize campaigns with insights and analytics.

  • Power consumer-centric mobile campaigns with the industry’s original end-to-end mobile marketing platform.

  • Access Verve premium inventory and targeting options through all major DSPs.

Inspired Experiences, Real Results

Companies we work with include:

“The memorable campaign reached our target audience and exceeded our expectations”

Kim Zimmer, CMO, Goodwill

Read the Case Study