As Privacy Regulations Tighten, An SDK-Based Solution For Ad Tech And RTB
Introducing new steps to manage consumer context and position the SDK as the governance layer for consent between publishers and consumers.
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Next-Era Marketing: Three Factors Are Driving Innovation in 2019
Innovation now turns on making creative and analytics tools smarter, easier to access, and then deploying them more rapidly to campaigns.
Cannes Roundup: A Triad of Innovation is Capturing Advertisers’ Attention and Spend Right Now
Looking at three elements of technology-driven outcomes that took center stage at Cannes Lions 2019
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