Next-Era Marketing: Three Factors Are Driving Innovation in 2019
Innovation now turns on making creative and analytics tools smarter, easier to access, and then deploying them more rapidly to campaigns.
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Cannes Roundup: A Triad of Innovation is Capturing Advertisers’ Attention and Spend Right Now
Looking at three elements of technology-driven outcomes that took center stage at Cannes Lions 2019
Mobile Prodigies Want Rich-Context Connections To Connected TV
Today’s younger generations aren’t watching television so much as they are engaging with it through connected TVs.
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