The largest volume of impressions combined with the peak CTR occur between 6 p.m. and 11 p.m., when users are at home and more likely to engage with an advertisement.
Verve analyzed the behavior and profiles of people attending each of these high foot-traffic events. Here’s what we learned.
Verve 2016 Smartphone Release Report: Mobile Insights on the Impact of the Samsung Galaxy Note® 7 Recall
The $100 rebate contributed to 62% of customers staying with the Samsung brand and moving to another model.