Trend Report: 10 Movement Science Trends

Defining the future of the consumer’s mobile hub for brands and agencies 

Your marketing department is a mobile marketing department.

For marketing leaders, media strategy is mobile strategy and every effective media execution is rooted in the ways creative and brand messaging reaches consumers in a mobile-first world.

Every touchpoint in the consumer’s universe extends from their central mobile hub. It’s the smartphone. It’s the tablet. It’s voice and the coming wave of AR and VR experiences. Our industry is creating experiences that move with us.

To understand and tap into Movement Science, start with the following 10 trends. Each points the way to a mobile future in which relevance, context, and measurability define the work we do.

In the mobile now, these trends define the cutting edge.

Download Verve’s new trend paper below.

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Media And Games Invest (“MGI”) Acquires US-Based Verve To Advance Its Market Position In Programmatic Mobile Location Display And Video Advertising
News
01/23/2020

Media And Games Invest (“MGI”) Acquires US-Based Verve To Advance Its Market Position In Programmatic Mobile Location Display And Video Advertising

NEW YORK, Jan. 23, 2020 /PRNewswire/ — Media and Games Invest plc (“MGI”, ISIN: MT000000580101; Symbol: M8G) today announced that its subsidiary gamigo AG agreed on acquiring Verve Wireless, Inc.’s business. Verve is a leading North American mobile data platform for location-based programmatic video and display marketing. Verve brings technology, intellectual property, and domain expertise in branded programmatic […]